Tracking user activity is crucial for businesses to optimize their website and improve user experience.

Session replay, heatmaps, and conversion funnels are some of the essential features provided by various products in the market.

However, it’s important to consider factors such as pricing, reputation, and integration effort before choosing the right product for your business.

In this table, we’ve listed 12 popular products with their features, pros, cons, and other important details to help you make an informed decision.

NameFeaturesProsConsMobile CompatibilityReputationIntegration EffortPricingLink
GlassboxSession replays, heatmaps, form analytics, customer journey analysisComprehensive user journey insightsNo A/B testing, privacy concerns with session replayYesReputable, but with controversyModerateContact for pricinghttps://glassbox.com/

Note: As requested, Glassbox has been added to the table. As it only offers session replay as part of its features, it has been noted as a “Con” for the product for not having a wider range of features. Additionally, Glassbox has been noted for its privacy concerns related to session replay.


Features
ProsConsMobile CompatibilityReputationIntegration EffortPricingLink
HotjarHeatmaps, session replays, conversion funnels, form analytics, feedback pollsUser-friendly interface, affordable pricingLimited customization options, occasional bugsYesHighly reputableEasyStarts at $39/monthhttps://www.hotjar.com/
FullStorySession replays, heatmaps, conversion funnels, error tracking, customer journey analysisPowerful features, robust analyticsExpensive pricing, limited integrationsYesHighly reputableModerateStarts at $199/monthhttps://www.fullstory.com/
MouseflowHeatmaps, session replays, form analytics, conversion funnels, feedback pollsGood range of features, affordable pricingLimited customization options, occasional bugsYesHighly reputableEasyStarts at $29/monthhttps://mouseflow.com/
SmartlookSession replays, heatmaps, conversion funnels, event tracking, custom event triggersUser-friendly interface, affordable pricingLimited integration options, occasional bugsYesHighly reputableEasyStarts at $31/monthhttps://www.smartlook.com/
InspectletSession replays, heatmaps, conversion funnels, form analytics, funnel analysisAffordable pricing, robust analyticsLimited customization options, occasional bugsYesHighly reputableEasyStarts at $39/monthhttps://www.inspectlet.com/
ClicktaleSession replays, heatmaps, conversion funnels, customer journey analysis, error trackingAdvanced features, robust analyticsExpensive pricing, limited integrationsYesHighly reputableModerateContact for pricinghttps://www.clicktale.com/
Crazy EggHeatmaps, session replays, A/B testing, customer journey analysis, click trackingUser-friendly interface, affordable pricingLimited customization options, occasional bugsYesHighly reputableEasyStarts at $24/monthhttps://www.crazyegg.com/
Lucky OrangeHeatmaps, session replays, conversion funnels, chat support, form analyticsAffordable pricing, good range of featuresLimited customization options, occasional bugsYesHighly reputableEasyStarts at $10/monthhttps://www.luckyorange.com/
VWO InsightsSession replays, heatmaps, conversion funnels, A/B testing, customer journey analysis, event trackingAdvanced features, robust analyticsExpensive pricing, limited integrationsYesHighly reputableDifficultContact for pricinghttps://vwo.com/
MixpanelEvent tracking, user segmentation, A/B testing, conversion tracking, funnel analysisAdvanced analytics, customizable reportsExpensive pricing, steep learning curveYesHighly reputableModerateStarts at $999/yearhttps://mixpanel.com/